The National Women’s Soccer League (NWSL) has reached a four-year media agreement with ESPN, CBS, Prime Sports, and Scripps’ ION Network, according to the league. The deal, reportedly worth $60 million per year, is being hailed as the “largest media investment in women’s sports history” and is expected to bring in record-breaking distribution and revenue for the top-flight American league. NWSL commissioner Jessica Berman expressed her excitement about the partnership, stating that it demonstrates the value of women’s sports and sets new standards. The agreement will take effect in 2024, with 118 matches being broadcasted across the four platforms. CBS will air the championship match annually in prime time. ESPN’s executive vice president for programming and acquisitions, Rosalyn Durant, emphasized that the deal solidifies their position as the home for women’s sports. The announcement comes after the league experienced a steady increase in viewership, and follows the record ratings achieved during this year’s Women’s World Cup in Australia and New Zealand. The 2024 NWSL season will also feature two expansion teams, Bay FC and the Utah Royals.
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