Sport’s Illustrated is Ready to Re-Imagine Beauty with Plus Sized Model, Ashley Graham

There has been a lot of positive press regarding Sport’s Illustrated’s decision to showcase a plus size model in their up and coming swimsuit magazine set to be released on February 9.

Ashley Graham the model that was chosen to be a highlight in the upcoming magazine stated, “I know my curves are sexy and I want everyone else to know that theirs are too. There is no reason to hide and every reason to flaunt. The world is ready for more curves in bikinis. Swimsuitsforall helps women feel confident and sexy in swimsuits and I am so thrilled to be a part of the #CurvesInBikinis campaign!”

This publication is going to help change a lot of standards for what these types of magazines illustrate, and a lot of people feel that it’s about time to see different women represented.

The advertisement is also estimated to help the publishers to boast their brand name around the world, and help other companies be more open for plus sized women.

Moshe Laniado, CEO & President of swimsuitsforall says, “Tastes and body types change over time and curves have never been more ‘in. There is no better way to celebrate and show off than by donning a bikini. When the #CurvesInBikinis ad in Sports Illustrated is released, the world will be watching and they’ll like what they see.”

While many people are saying that this issue will be historic, many do wonder why it should be such a big ordeal. One thing is for sure, and that this will definitely help other groups who have been petitioning companies like Target, Victoria’s Secret, and Torrid to further develop sizes for other women who do not fit the expected status quo.


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